Co-Branding For More Traffic By Barrett Niehus The opportunity to promote your web site on the internet grows daily. Unfortunately, so do the number of sites that compete for product placement and web traffic. As a response to this increased competition, many savvy marketers are turning to co-branding to provide them with an edge over […]

was talking to a neighbor and fellow NWMer last year about marketing ideas….while we were both cleaning up our yards after Hurricane Isabel. He shared some pretty neat tips I’d call “community branding”. Here’s just one “semi” inovative idea for you to chew on: Participating in community charity activities. Just that simple….but with lot’s of […]

Companies have been branding their collateral materials such as letterhead, envelopes, business cards, etc. for years. In fact, we often identify a company by its familiar logo or special color scheme. Branding works!! At the same time, many companies send customers and vendors large files, proposals and presentations on CD-Rs. Since CD-Rs have become the […]

Any business with the minimum interest to be successful should concentrate on developing their corporate image and when I say “any business”, I mean it, absolutely any business—even if it’s a mom-n-pop shop. “Corporate image” might be a big word for such small ventures, however, what I meant by that is how the business wants […]