Category: Advertising

MSN PPC Advertising Behavioral and Demographic Targeting: Ki

MSN PPC Advertising Behavioral and Demographic Targeting: Killer App. or Achilles’ Heel? by Joel Walsh Privacy advocates, bloggers, and many people’s own low tolerance level for creepiness may damage not just the advertising program but MSN itself. MSN PPC Advertising Demographic & Behavioral Targeting Features Overview The coolest thing about the new MSN PPC advertising […]

Online Advertising for Dummies

Whether you are checking your email, shopping on a website or just searching for information, online ads are everywhere! A new marketing landscape, the Internet offers a new and cheaper advertising space, as compared to traditional spaces like print, television, radio and outdoor advertising. It’s a revolution of sorts and small and home business owners […]