Advertising plays an important role in your business (every business, actually!). But, there is one BIG mistake advertisers frequently do and this mistake could cost you a bundle! What is it?

Imagine if you could advertise ONLY to people who have actually expressed an interest in doing business with you? That’s basically what happens whenever a prospective customer or client types a phrase into a search engine that’s relevant to your business. But how do search engines decide which sites are worthy of top placement in […]

Can it be??? Is there advertising that people actually love? You bet there is! And you are already very aware of it. The type of advertising I’m referring to is promotional items, also known as advertising specialties. It’s anything a company would put their logo and contact information on, and then give away. They are […]

Thousands of Internet marketers are using email as a major part of their advertising campaign. This is not the most effective form of advertisement due to the fact that there are lots of websites that offer online email software that allows promoters to reach thousands to millions of prospects using their safelist programs. Due to […]